Tag Archives: SEO

Getting Started with Google Business Profiles

7 steps to start showing up when clients Google “painters near me”

If you’re a painting business owner, you have probably heard of the importance of having a website, posting updates online, and even SEO (search engine optimization). But many painters don’t have a Google Business Profile. If that’s you, that mistake may be keeping you out of the top Google search results for your area—and it’s important to show up highly on Google. Continue reading Getting Started with Google Business Profiles

What Online Reviews Can Do for You

Turn positive word-of-mouth into booming business with these best practices.

To have a healthy business today, you need to have a healthy online presence. And one of the most important parts of your business’ online presence are your online reviews. A good review can help you reach new customers you would have never run into in real life—and a bad review can turn someone away from your business before you’ve ever said a word to them.

Megan Hinz, marketing community manager at Sherwin-Williams, and her team read and reply to every review for every Sherwin-Williams store across Google, Yelp, Facebook, and sherwin-williams.com. They read hundreds of reviews every day. For this article, she talked to us about her team’s best practices for garnering good reviews, responding professionally, and creating a positive impression for potential online customers. 

Continue reading What Online Reviews Can Do for You