Oceanside SW 6496 (172-C7), the 2018 Sherwin-Williams Color of the Year is a tremendously flexible color, and harmonizes with other diverse color groups. Continue reading Color of the Year: How to Make it Work in Commercial and Residential Projects
Emily Kantz, Sherwin-Williams healthcare and hospitality color specialist, shares her expertise on the latest color trends and their uses in today’s healthcare facilities. Continue reading The Best Paint Colors for Healthcare Facilities
From vivid blue and digital green, to high-def yellow and rusty auburn, the Sherwin-Williams 2018 Colormix Color Forecast exhibits three unique color palettes that draw from emerging global trends. Continue reading Colormix 2018: The Hottest Trends in Paint Colors
As part of National Painting Week, Harris Poll conducted a survey of homeowner paint color preferences on behalf of Sherwin-Williams. See some of the results in the infographic below. Continue reading Infographic: Survey Reveals Some Surprising Homeowner Paint Color Preferences
People say they’re ready for more vibrant colors, but many may still play it safe with neutrals.
That is one of the findings of the 2017 National Painting Week Color Psychology Study by Harris Poll on behalf of Sherwin-Williams. The study included an online survey and analysis of social media posts that include colors and areas of a home. Continue reading Go Bold or Play It Safe? Survey Reveals Homeowner Paint Color Perceptions
Are you the kind of contractor that gets excited about helping their customers choose color? If not, you can be. Make use of these six exterior color tips and you’ll find yourself talking more confidently about color in no time. Continue reading 6 Secrets to Exterior Color Confidence
“When it comes to regional color schemes, colors are driven by three factors: architecture, nature and the people who enrich the culture,” says Lauren Makk, a designer on The Learning Channel’s Trading Spaces.
Here’s a look at these factors and how they inspire the use of color across the nation. Continue reading Color Across the Country
Repeat business and customer referrals are important sources of opportunity and revenue in the residential repaint market. Cultivating these valued referrals and establishing yourself as a professional takes time, effort and an understanding of some basic practices. Continue reading 6 Strategies to Generate More Repeat Business
By Sue Wadden
With the backdrop of an ever-changing societal and cultural landscape, the four color palettes that make up the 2017 colormix forecast share a vision of renewed spirituality, body and soul nourishment and a determination to define a sense of self. Continue reading From Noir to Holistic: The Paint Color Forecast for 2017
Poised Taupe (SW 6039) has been named the Sherwin-Williams Color of the Year for 2017.
The “new” neutral is a classic yet modern and the perfect balance of warm and cool Continue reading 3 Perfect Pairings for the Color of the Year
The “new” neutral, Poised Taupe (SW 6039) is classic yet modern and the perfect balance of warm and cool. Continue reading The 2017 Color of the Year Reflects a Trend Toward Warmer Neutrals
From painting custom room scenes to comparing colors and matching photos, the newly enhanced ColorSnap® Visualizer apps help make color selection faster and easier than ever. Continue reading Take Control of Color Selection with Enhanced ColorSnap® Visualizer Apps
Correct colors are important to you and your customers. As a professional painting contractor, you need to feel confident that every gallon you apply throughout the job is consistent, and that touch-ups will match perfectly. Continue reading Advanced Technology for Color Accuracy
A hue symbolic of new beginnings, Alabaster (SW 7008) provides an oasis of calmness, spirituality and ‘less is more’ visual relief, says Sue Wadden, Sherwin-Williams Director of Color Marketing. “Alabaster is neither stark nor overly warm, but rather an understated and alluring hue of white.” Continue reading Color of the Year: The Perfect Multi-Purpose Neutral
Helping your customers choose color just got easier, thanks to the latest innovation from Sherwin-Williams. ColorSnap® is the most comprehensive, integrated color selection system the company has ever offered. Here are five ways the new system will help you and your customers make more confident and efficient paint color selections.