Studies show that customers are more than willing to pay for paint upgrades. The key is to make sure they understand the features and benefits of the premium product – and the added value it provides. Continue reading 3 Times to Upgrade: A Strategic Guide to Coating Selection
Tag Archives: BUSINESS BUILDERS
7 Red Flags That Your Company Needs a Service Overhaul
These days, it’s all too easy to assume customers are delighted while, in reality, they often have one foot out the door with an eye trained on one of your many competitors. Continue reading 7 Red Flags That Your Company Needs a Service Overhaul
Taking the Family Business to the Next Level
Like many professional painting contractors, Randy Fornoff learned the painting trade by working in his father’s company. Now he and his brothers are running the family business, Continue reading Taking the Family Business to the Next Level
Use This Free Specification Writing Tool to Determine the Right Coating System for Your Job
As a professional painting contractor, you know that no two jobs are the same. A wide range of factors often need to be considered to select the proper paint. Continue reading Use This Free Specification Writing Tool to Determine the Right Coating System for Your Job
Do You Really Need High Performance Coatings?
In a word: Yes. As a pro painter, you know that coatings aren’t one-size-fits-all. Continue reading Do You Really Need High Performance Coatings?
7 Ways to Communicate “I’m a Professional” …Without Bragging and Turning Off Customers
By Terry Begue
“Mr. and Mrs. Smith, did you see the great job we did up the street? It came out great because we’re great!” Continue reading 7 Ways to Communicate “I’m a Professional” …Without Bragging and Turning Off Customers
4 Steps to Help You Take Control with Customer Complaints
By Joe Curcillo
Dealing with an unhappy customer? The best way to take control is to take the high ground. Continue reading 4 Steps to Help You Take Control with Customer Complaints
Best Sales Practices: Finding Common Ground
Every professional painting contractor has his or her own methods for winning the job and closing the sale. For Terry Begue, owner of Begue Painting of Hartville, Ohio, finding common ground with prospective customers is key. Continue reading Best Sales Practices: Finding Common Ground
3 Tips for Dealing with the Labor Shortage
By Art Snarzyk