Spring 2016

The recently restored State Theatre World’s Largest Theater Restoration Project: Teamwork Required! - Behold the rejuvenated State Theatre. Part of the final phase of a major entertainment complex restoration in downtown Cleveland, the repaint of the historic 3,193-seat theater was a collaborative effort of the Playhouse Square Foundation and two experienced contracting firms.
a reusable respirator with filter media and a protective face mask Breathe Easier: The Pro Painter’s Guide to Respirators - By Jason T. Lunn & Rebecca L. Schumann We know. You’re anxious to get the job done. You’re busy. And wearing a respirator is not your first priority. But stop, breathe and think for a minute.
photo of a man sanding drywall with a sanding block Respirator Selection: What to Use in 5 Common Scenarios - By Jason T. Lunn & Rebecca L. Schumann Let’s look at what type of respirator would typically be used in a few common painting scenarios.
illustration of a village of people spreading word of mouth advertising on behalf of Joe's Painting 3 Keys to Generating More Word-of-Mouth Advertising - By Al Pirozzoli Companies invest untold billions in every form of marketing imaginable. Although much of it is effective, there is one form that tops all the others. For effectiveness and results, referrals are second to none.
illustration of General Washington on his charger 4 Steps to Becoming a More Inspiring Leader - Habits can be a trap for people in leadership positions. As leaders, they should provide a compelling vision that inspires those around them. Instead, many of them lapse into automatic and mindless thinking. And that can affect every decision they make – and the actions of the people who report to them.
A quart of bright blue paint on a prepped wooden deck. 2016 New Product Guide - From a breakthrough coating with the power to kill bacteria to an extreme bonding primer to true washable flats, innovation is in the air (and on the wall). These new products will help make your job easier in 2016.
Photo of coated concrete block How to Beat Moisture on Concrete Block - How do I get paint to stick to an old concrete block wall? I thought that masonry paint was supposed to “breathe” to allow moisture to escape. It appears that moisture is pushing the paint off of the concrete – the paint can be peeled off in pieces the size of your fist.
How To Paint Unfinished, Discolored Drywall - We’re looking at a project where the drywall was installed 30 years ago but never finished. It is now brown. The new homeowner would like to finish the project. What would you recommend so we do not have bleed-through of this brown color? –Tami Olive
Photo of a small dog on hardwood floors Best Trim & Stair Paint for Dog Owners? - Answers to contractor questions by Rick Watson Which paint should I use for wood trim and stairs? I want something that will clean up easily and will not get chipped from the dogs’ paws. –Bob
The Sherwin-Williams 2016 Color of the Year is Alabaster (SW 7008) Color of the Year: The Perfect Multi-Purpose Neutral - A hue symbolic of new beginnings, Alabaster (SW 7008) provides an oasis of calmness, spirituality and ‘less is more’ visual relief, says Sue Wadden, Sherwin-Williams Director of Color Marketing. “Alabaster is neither stark nor overly warm, but rather an understated and alluring hue of white.”
photo of Ed Stiefel, principal of Preferred Painters Contractor Q&A: Ed Stiefel - Owner of Preferred Painters in Lake Worth, Florida, Ed Stiefel has been working as a professional painting contractor since 2004. The biggest challenge of running my own company is…
National Painting Week 2016 logo and photos of working painting contractors donating their time. National Painting Week: Join Paint Pros Helping Out - Painting contractors are invited to lend their professional expertise in celebration of Sherwin-Williams’ 5th annual National Painting Week, set for May 22-30, 2016.
With the ColorSnap Visualizer mobile app, customers can scan the new 2-by-3-inch color chip with their iPhone or Android smart phone for instant access to room scenes featuring that color, options for coordinating colors, and more. 5 Ways ColorSnap Will Make Choosing Color Easier - Helping your customers choose color just got easier, thanks to the latest innovation from Sherwin-Williams. ColorSnap® is the most comprehensive, integrated color selection system the company has ever offered. Here are five ways the new system will help you and your customers make more confident and efficient paint color selections.
kitchen cabinets painted white under a black countertop How to Paint Previously Varnished Kitchen Cabinets - Answers to contractor questions by Rick Watson What is the best way to prepare varnished kitchen cabinets to be painted over with latex finish paint? Is sanding and undercoating with shellac sufficient? –Elvin M. Martin
Handheld Sprayer is Named Vendor Product of the Year - The Sherwin-Williams Vendor Product of the Year Award recognizes a single, new product or product line exclusive to Sherwin-Williams that provides breakthrough technology, immediate sales and strong field organizational support.

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