Category Archives: BUSINESS BUILDERS

Pro Tips: Use a Report Card to Improve Customer Satisfaction (video)

“Customer service is having a policy for dealing with the small percentage of clients that are very, very difficult to please,” says Kevin Nolan of Nolan Painting. In this episode of our Pro on the Go video series, we talk with Kevin about one of the most effective ways his company has found to measure customer satisfaction and improve service.
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Go the Extra Mile: 3 Contractors Share Their Secrets for Generating Repeat Business

“My painter does such a great job for me. The next time I need something painted, I wouldn’t even consider going to anyone else.”

Do your customers talk about you this way? To make sure they do, incorporate some of these winning customer service strategies into your business practices when you complete your next job.
Continue reading Go the Extra Mile: 3 Contractors Share Their Secrets for Generating Repeat Business

7 Steps for Solving Business Problems, or Learning How to Eat an Elephant

Successful people all do one thing: they solve problems. They don’t just stare at a problem and wish it would go away. In this article, Mitzi Perdue, author of How to Make Your Family Business Last, shares her seven steps for solving your business problems. Continue reading 7 Steps for Solving Business Problems, or Learning How to Eat an Elephant

Pro on the Go: Use Job Site Videos to Win Business, Build Customer Trust

In this episode of our Pro on the Go video series, we asked Chuck Kocinski, owner of Paint Medics, Inc. in Parma, Ohio, about his decision to use job site videos to promote his company on Facebook, YouTube and the company website. Continue reading Pro on the Go: Use Job Site Videos to Win Business, Build Customer Trust

How to Get the Most Out of the Top 5 Social Media Platforms

“Word of mouth.” That’s the answer you’d get if you ask many pro painters to name their favorite marketing strategy. They know that referrals from friends, neighbors and colleagues are some of the best advertising out there. In today’s world, word of mouth advertising isn’t just a person-to-person game. It’s gone digital as well. Continue reading How to Get the Most Out of the Top 5 Social Media Platforms