In this article, Brandon Lewis, founder of the Academy for Professional Painting Contractors, shows how you can stop competing on price by focusing on the persuasive elements of your sales process. Continue reading The REAL Reason They Chose the Cheaper Price
Having a tough time finding the right employees for your residential or commercial painting business? It may be time to consider people working in other construction trades and service industries, says Art Snarzyk, owner of InnerView Advisors. Continue reading Need Good Workers? Tap into Other Trades
Can you use storytelling techniques to recruit better candidates for your painting company? Henry DeVries, CEO of Indie Books International, says yes. In this article, he shows how it’s done. Continue reading How to Use the Power of Storytelling to Make Better Hires
In this episode of our Pro on the Go video series, we asked Chuck Kocinski, owner of Paint Medics, Inc. in Parma, Ohio, about his decision to use job site videos to promote his company on Facebook, YouTube and the company website. Continue reading Pro on the Go: Use Job Site Videos to Win Business, Build Customer Trust
Finding the right person for a position is part art and part science. While some people certainly have a gift for finding good people, everyone can improve their success rate by following a methodical step-by-step process. Continue reading 10 Steps to Better Hiring
“Word of mouth.” That’s the answer you’d get if you ask many pro painters to name their favorite marketing strategy. They know that referrals from friends, neighbors and colleagues are some of the best advertising out there. In today’s world, word of mouth advertising isn’t just a person-to-person game. It’s gone digital as well. Continue reading How to Get the Most Out of the Top 5 Social Media Platforms
Want to make the most out of your social media feeds? Here are some suggestions from the marketing experts at Sherwin-Williams. Continue reading 3 Tips for Building a Powerful Social Media Presence
Making great hires is essential for today’s painting contractor. A well-designed internship program can help you find the best talent and fuel productivity and growth. Continue reading Recruitment & Retention: Using Internships to Make Better Hires
In this episode of our Pro on the Go video series, we asked Nick Slavik, owner of Nick Slavik Painting in New Prague, Minnesota, about the best business advice he has ever received. Continue reading Pro on the Go Video: People Are a Problem. What’s the Solution?
Have you ever said to yourself, “I have no life because my business consumes all my time”! Then there’s a good chance you have the “I can do it all” mindset. I want you to know you’re not alone. And, more importantly, that there’s something you can do about it.
Continue reading Do You Suffer from the ‘I Can Do It All’ Mindset?
Do you suffer from the “I can do it all” mindset? Many business owners do. Here’s what you can do to change. Continue reading 4 Powerful Tips to Free Yourself from the I-Can-Do-It-All Mentality