Marketing Strategies: 3 Quick Fixes to Make Your Website Stand Out

In today’s business environment, whether you serve homeowners or commercial accounts, it takes more than a good reputation to gain profitable painting projects. Among the pages on your website, three hold golden opportunities for you to connect with prospective customers, says sales and marketing specialist Al Pirozzoli: your about us page, bio page and contact … Continue reading Marketing Strategies: 3 Quick Fixes to Make Your Website Stand Out

LinkedIn Company Pages: Are You Making the Most of Yours?

As a painting professional, you most likely have a personal LinkedIn page. But do you also have a LinkedIn page for your company? We sat down with Al Pirozzoli, a marketing consultant who has worked with numerous professional painting contracting companies, and asked him to help us understand the value of a LinkedIn company page, … Continue reading LinkedIn Company Pages: Are You Making the Most of Yours?